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Toyota to Scrap Their Scion Brand

Posted on: February 3rd, 2016 by dsautomotive No Comments

After nearly 14 years, Toyota has decided to pull the plug on Scion. Scion was started in an attempt to connect with and appeal to their younger buyers, which Toyota was struggling to connect with on their own. According to Toyota, their reason for scrapping Scion is that they are “no longer struggling to connect with […]

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